Ready to start selling online but overwhelmed by all the e-commerce options out there? You're not alone. Many Saskatoon retailers know they need an online store—especially after seeing how shopping habits have shifted—but choosing the right platform feels like navigating a maze blindfolded.
I've helped local Saskatoon businesses launch online stores on every major platform, and here's the truth: there's no single "best" option. The right choice depends on your products, budget, technical comfort level, and growth plans. In this guide, I'll break down your main options so you can make a confident decision.
Canadian e-commerce sales are projected to reach $108 billion by 2025. Saskatoon retailers without an online presence are leaving money on the table.
Why Saskatoon Retailers Need E-commerce
The days of relying solely on foot traffic are behind us. Even customers who eventually buy in-store often research products online first. For Saskatoon retailers, having an e-commerce presence means:
- Expanded reach: Sell to customers across Saskatchewan and beyond—not just those who walk past your storefront
- 24/7 sales: Your online store never closes, even during those brutal Saskatchewan winter nights when nobody wants to leave the house
- Customer convenience: Let shoppers browse, compare, and buy on their schedule
- Competitive necessity: Your competitors are already online—if you're not, you're invisible to a huge segment of buyers
- Lower overhead: Online sales often have better margins than traditional retail
The question isn't whether you need e-commerce—it's which platform makes sense for your specific situation. Let's look at your options.
Option 1: Shopify
Shopify is the most popular e-commerce platform in Canada, and for good reason. It's designed specifically for selling online, with everything you need built right in.
What You Get
- All-in-one solution: Hosting, security, payment processing, and store management in one package
- Easy setup: You can have a basic store running in a day or two
- Professional themes: Hundreds of store designs, many specifically for retail
- Canadian payment options: Built-in support for Canadian credit cards, Interac, and Shop Pay
- Inventory management: Track stock across online and physical locations
- App ecosystem: Thousands of add-ons for shipping, marketing, and more
Cost Breakdown
- Basic plan: $39 CAD/month + 2.9% transaction fees
- Shopify plan: $105 CAD/month + 2.7% transaction fees
- Advanced: $399 CAD/month + 2.4% transaction fees
- Additional costs: Premium themes ($150-350 one-time), apps ($0-100+/month)
Best For
Shopify works best for Saskatoon retailers who want a dedicated e-commerce solution, plan to sell primarily online, have 20+ products, and want minimal technical headaches. It's particularly good if you're serious about growing your online sales.
Drawbacks
- Monthly fees add up, especially with apps
- Transaction fees unless you use Shopify Payments
- Limited blogging and content features compared to WordPress
- Customization requires coding knowledge or paid help
Option 2: WooCommerce (WordPress)
WooCommerce is a free plugin that turns any WordPress website into an online store. It powers about 28% of all online stores worldwide, making it the most widely used e-commerce platform.
What You Get
- Free core software: The basic plugin costs nothing
- Full control: You own everything—code, data, and design
- Unlimited customization: If you can imagine it, WooCommerce can do it
- Strong content/blog integration: Perfect if content marketing is part of your strategy
- Huge extension library: Thousands of free and paid add-ons
- No transaction fees: Just pay your payment processor directly
Cost Breakdown
- WooCommerce plugin: Free
- Hosting: $10-50 CAD/month for quality managed WordPress hosting
- Theme: Free to $200+ one-time
- Essential extensions: $0-300+ per year (subscriptions, shipping, etc.)
- Payment processing: ~2.9% + $0.30 per transaction (varies by provider)
Best For
WooCommerce is ideal for Saskatoon businesses that already have a WordPress website, want maximum control and flexibility, have some technical comfort (or budget for a developer), or need heavy customization for unique products or processes.
Drawbacks
- Steeper learning curve than Shopify
- You're responsible for hosting, security, and updates
- Can become complex with many plugins
- Performance requires optimization knowledge
Option 3: Squarespace Commerce
Squarespace is known for beautiful designs, and their commerce features have improved significantly. It's a solid middle-ground option for retailers who prioritize aesthetics.
What You Get
- Stunning templates: Some of the best-looking designs available
- All-in-one platform: Website, hosting, and e-commerce together
- Built-in marketing tools: Email campaigns, SEO features, social selling
- Easy inventory management: Simple interface for tracking products
- No transaction fees: On commerce plans
Cost Breakdown
- Business plan: $33 CAD/month (3% transaction fee)
- Basic Commerce: $36 CAD/month (no transaction fees)
- Advanced Commerce: $65 CAD/month (subscriptions, advanced features)
Best For
Squarespace works well for Saskatoon retailers selling visually-driven products (art, fashion, handmade goods), smaller catalogs (under 100 products), businesses wanting beautiful design without hiring a designer, and those who also need strong website/portfolio features.
Drawbacks
- Fewer e-commerce features than Shopify or WooCommerce
- Limited payment options in Canada
- Fewer apps and integrations
- Not ideal for large inventories or complex products
Option 4: Custom E-commerce Solutions
For businesses with unique requirements, a custom-built e-commerce solution might be the answer. This involves having a developer build your store from scratch or heavily customize an existing platform.
What You Get
- Exactly what you need: Every feature tailored to your specific business
- Unique customer experience: Stand out from competitors using templates
- Integration flexibility: Connect with any system—inventory, accounting, CRM
- Scalability: Built to handle your specific growth path
- No platform limitations: You're not restricted by what a platform allows
Cost Breakdown
- Development: $3,000-20,000+ depending on complexity
- Hosting: $20-200+ CAD/month depending on traffic
- Ongoing maintenance: $100-500+ CAD/month
- Payment processing: Varies by provider
Best For
Custom solutions make sense for established Saskatoon retailers with proven sales, businesses with unique product configurations or pricing, companies needing specific integrations, and those with budget for ongoing development and maintenance.
Drawbacks
- Highest upfront cost
- Longer development timeline
- Dependent on developer for changes
- Overkill for most small retailers
Quick Comparison: Which Platform Fits You?
Here's a quick guide based on common Saskatoon retailer scenarios:
Choose Shopify If:
- E-commerce is your primary focus
- You want the easiest setup and management
- You're willing to pay monthly for convenience
- You need strong Canadian payment support
- You plan to scale significantly
Choose WooCommerce If:
- You already have a WordPress site
- Budget is tight (willing to trade time for savings)
- You need heavy customization
- Content marketing is important to your strategy
- You're comfortable with some technical management
Choose Squarespace If:
- Design and aesthetics are top priority
- You have a smaller product catalog
- You want beautiful results without design skills
- You don't need advanced e-commerce features
Choose Custom If:
- You have very specific requirements
- Standard platforms don't fit your business model
- You have budget for ongoing development
- You're an established business with proven demand
Getting Started with Your Online Store
Regardless of which platform you choose, here are the essential steps to launch your Saskatoon retail business online:
- Photograph your products: Good photos are essential—natural lighting and clean backgrounds make a huge difference
- Write compelling descriptions: Don't just list features—explain benefits and tell the story behind your products
- Set up shipping: Research Canada Post rates and consider flat-rate options for local Saskatoon delivery
- Configure taxes: Saskatchewan PST and GST need to be properly set up
- Test everything: Place test orders, try the checkout on mobile, and have friends give feedback
- Plan your launch: Let existing customers know, post on social media, and consider a launch promotion
Local Delivery Tip
Many Saskatoon retailers find success offering local pickup or delivery. It saves on shipping costs and gives you a competitive advantage over big online retailers. Consider adding a "Local Saskatoon Pickup" option at checkout.
Get E-commerce Help in Saskatoon
Feeling overwhelmed by the options? TechYXE helps Saskatoon retailers launch successful online stores every month. Our website development service includes e-commerce setup on the platform that best fits your business—we'll guide you through the decision and handle the technical setup.
What we offer:
- Platform consultation: We'll analyze your needs and recommend the right solution—no bias toward any platform
- Complete store setup: From product listings to payment configuration, we handle everything
- Custom design: Your store will look professional and match your brand, starting at just $199
- SEO optimization: Get found by Saskatoon customers searching for your products
- Training: We'll teach you how to manage your store day-to-day
- Local support: Real help from a Saskatoon team who understands your market
Ready to start selling online? Contact us today for a free consultation. We'll discuss your products, goals, and budget, then recommend the perfect e-commerce solution for your Saskatoon retail business.
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About TechYXE Team
The TechYXE team provides expert software and technology services in Saskatoon, Saskatchewan. With years of experience in web development, workflow automation, and software solutions, we share practical tips to help you get the most out of your technology.
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